Describe the brand in five words.
Affordable. Chemist/Drugstore. Simple formulas.
What is it?
'Cleanser developed for even the most sensitive and dry skins.'
Who is it for?
It says 'ideal for dry and sensitive skin' but I wouldn't go quite that far. All skin types except really dry and really sensitive.
What’s in it?
Water, glycerin, cetearyl alcohol, polyglyceryl-10 laurate, ethylhexylglycerin, cetearyl glucoside, caprylyl glycol, carbomer, sodium hydroxide, phenoxyethanol
What's not in it?
fragrance
soap
dyes
parabens
SLS
Possibly acne/allergy/troubling for some ingredients?
Not really, but as always, you can be allergic to anything.
Natural? Organic? Man made? Vegan?
Man-made.
Tested on animals in home country/EU/sold in territories that advocate testing?
Yes (probably)/No/Yes**
How does it smell?
N/A
How does it feel on the skin?
It's faintly creamy, like a runny cream-gel.
How do you use it?/Where to use in your routine?
Apply to dry skin, or wet skin if you prefer, massage in, flannel off.
Does it remove makeup?/1st or 2nd cleanse?
No it doesn't. 2nd cleanse or AM cleanse, hence the 'can be used on damp skin'.
How long did I test it for?
I've had it for 2 weeks.
How much is it? /Size/Approximate cost per usage?
Big. 12ozs for $9.49. Will last ages.
What’s good about it?
This is the first cleanser of this nature I have tried in a long time that has not left my skin feeling like a shrivelled up prune. It is fairly gentle, although I would stop short of saying I could use it every day without dryness becoming an issue.
My skin felt comfortable after use, it was soft and not parched. If you were particularly oily/combination I think you would like the effects of this.
In essence, this is definitely a suitable alternative to Cetaphil. Similar price bracket/claims/distribution/packaging/minimal ingredients and yet this is superior, if only due to the lack of sls, although for those of you concerned with them, it is also paraben free.
What’s not so good about it?
I would not describe this as suitable for very dry or eczema-prone skin, as it says on the bottle. It will be too harsh, regardless of the label.
Works well with?
Anything, it's a cleanser.
What’s the website like?
Good for information, but the product would no doubt be bought from huge drugstores/Target etc.
Would I purchase/repurchase?
Yes
Do you need it?
If you use Cetaphil, yes.
If you have normal/combination/oily/slightly dry skin, yes.
If you have really dry or really sensitive skin, I would stick with balms and milks.
Similar products?
Yes To Carrots Daily Cream Facial Cleanser
Neutrogena Naturals Fresh Cleansing + Makeup Remover
Neutrogena Ultra Gentle Hydrating Cleanser is available from Ulta.com, Target.com and Walgreens.com
**Neutrogena is owned by Johnson & Johnson, they are made in the USA, which has not banned testing, sold in the EU, which has, and sold in China, which requires it on products sold into the country.
*This post contains some affiliate links. If you are happy to click on them and support the blog, thank you very much. If you would rather not, just google the product. It's all good. See my full disclaimer here: http://bit.ly/1rpEmSq The views expressed on this site are the author's own and are provided for informational purposes only. The author makes no warranties about the suitability of any product or treatment referenced or reviewed here for any person other than herself and any reliance placed on these reviews or references by you is done so solely at your own risk. Nothing on this site shall be construed as providing dermatological, medical or other such advice and you are always advised to seek the advice of a suitable professional should you have any such concerns.